gkBRAND would like to extend a very special welcome to the newest member of our ComVort family, Roop, based in Dhaka, Bangladesh. Members of the GK Team were fortunate enough to get to know CEO Yusuf Hassan and his talented team in the past few months, and assisted Roop in becoming a ComVort agency.
Yusuf established Roop in 1989, with a great passion for design, branding and advertising. The agency’s name, Roop, derives from the Bangla word for “absolute visual identity”, bespeaking the tremendous work the agency has provided clients including Apple, Samsung, Panasonic and Hitachi.
Roop is having a great year, not only becoming a member of the coveted ComVort family, but also being recognized with an extremely rare award this past month. Roop’s long-time client, ACI Salt, was selected as the number one food and beverage brand in Bangladesh, whose identity and package design was conceptualized by Yusuf and his extraordinary staff.
Congratulations again to Yusuf and everyone at Roop. Welcome to the family.
– The GK Team