Make your product, service or company the brand to beat.
It’s the age of the brand. And no resource is more qualified than GK Brand Tribe Global to help you define your message and differentiate your image.
Our complete mix of services is designed to help you compete in business, connect with new markets, and capture audiences—on time and within budget, guaranteed.
Our global perspective, collaborative approach, and business-driven results are woven into the great success stories behind 30 year history of delivering integrated, cost-effective, breakthrough solutions for the world’s leading industries and companies.
Beyond broadcast, advertising, graphic, packaging, web and mobile design, GK Brand Tribe Global leads the way in naming as well as well as corporate, luxury, charitable, sustainable green, broadcast, and place branding. We also welcome personal branding, employer branding and branding of exciting new startups.
Our “tribe” of over 25 global offices delivers deep strategic and technical expertise in marketing communications, PR, advertising, packaging, CRM, Media—whether all digital, social media, full service or specialized agencies.
Our core values consistently serve our mission of making good things happen for our clients.
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Alexsa Consulting The Challenge A leading San Francisco based leadership development firm, Alexsa Consulting were looking to reposition their brand with a focus on the future of leadership. This next generational approach to leadership was necessary in response to the extraordinary environment of innovation, creativity, and legendary entrepreneurial success that The Bay Area and Silicon… Continue reading >>
Canon The Challenge When Canon research and development came out with a new and innovative top of the line projection system, the decision was made to name the product internally as they have done so in the past. This projector was the first to pair new LCOS (Liquid Crystal on Silicon) technology with Canon’s proprietary… Continue reading >>
Neuberger Berman The Challenge With an IPO in the works, Neuberger Berman’s objective was to gain a new brand identity and brand architecture, in order to focus attention on the company ahead of the buyout. The challenge was to create a brand that reflected the well-established reputation the firm had generated while conveying a growing,… Continue reading >>
Now that the Armenia Country Branding team has completed the discovery, analytic and strategic phases of building a brand for Armenia, it is working full speed ahead to put a face on it. This is where the creative process takes center stage. Nonetheless, before arriving at a winning creative execution, meaning a logo and tagline,… Continue reading >>
Mobile advertising key challenge: Customers’ privacy issues Mobile devices are heavily used for data and internet access and are emblematic of trend towards the convergence of capabilities. According to PwC research, 54% of mobile phones globally will be used to access the internet by 2017. This translates into an inescapable fact: mobile devices have become… Continue reading >>
Communication is just one tool to convey brand message. Marketers and brand strategists are not employed by companies to create communications – they are employed to create change in consumer behavior. Instead of deluging customers with messages about the point a brand is trying to make, imagine how a brand might let customers experience the… Continue reading >>